AI as infrastructure,
not a feature.

Because consulting ends at the recommendation; this ends at the production system. Most AI consultants give you a deck and a Slack channel. I'm the AI and systems brain on your team, designing the architecture and driving execution forward, with a vetted builder shipping code in your repos. If you've already built prototypes (Discord bots, internal AI tools, custom dashboards), the work is connecting and polishing them. If you're starting closer to zero, the work is building from architecture up. Either way the deliverable is a system your team uses on Monday morning, not a roadmap you have to staff.

For most $2M to $20M founder-led companies, the full-time Head of AI hire takes 60 to 90 days to ramp, costs $146K to $273K in base comp alone, and they're learning your business while you're paying them. A fractional engagement with a vetted engineering bench delivers production code by month three at materially lower cost. If we get to month nine and full-time is the right next move, we can convert the engineer (and the role) at that point with full context already in place.

I'm the architect; a vetted AI and systems builder is the hands. For most engagements over the next year, you don't need a traditional software engineer. You need someone who can vibe code in Claude Code, thinks like a builder, pushes back on bad architecture, and drives execution forward. I have a small bench of 2 to 3 of these people. Before Phase 01 begins, the builder is named, introduced to you on a video call, and locked exclusively to your engagement for that phase. If you'd prefer a different builder mid-engagement, that's a 30-day swap with no penalty. Occasional contract hours from a traditional software engineer may be needed for security or privacy audits; that's planned for and budgeted separately.

30-day written notice past Phase 00. No minimum lockup, no early-termination penalties. Everything built up to that point lives in your GitHub, fully documented, with an engineer profile that's hireable. You leave with a working system and zero black box. The whole engagement is structured so the off-ramp doesn't punish you for taking it.

No. Your current GHL funnel, Hyros tracking, Discord, Stripe, Meta campaigns keep running untouched during the build. The Operating Layer is built in parallel and switched over component by component once each piece is verified live in production. Your team keeps their daily tools until each replacement is proven. Never a big-bang cutover.

Both current engagements involve sensitive operational data, internal margins, and contractor relationships that the founders prefer to keep private. I won't break that on a website. If you'd like to talk to either of them, I'll arrange a warm introduction under mutual NDA. Same answer I'd give them about you if you were a future client.

I work specifically with founders building this way. Wellness travel and regenerative business were two of the six shifts I came up through, not theory I learned to sell into. The Operating Layer is designed to amplify the values you've already built around, not flatten them. Voice training preserves your cadence. The Member Layer doesn't sound like a chatbot. Boundaries about what stays human are explicit in every scope.

In the proposal that comes back to you two to three days after the Discovery. Every engagement is bespoke to scope, which is why a fixed price on this page would be either misleading or wrong. After you submit the Discovery, you receive a proposed architecture, a phased roadmap, and pricing shaped to where you actually are. For context: this work is structured to pay for itself inside year one through reduced operating cost (fewer tools, fewer hours lost to context-switching, less revenue leaking through bad attribution), unlocked efficiency (team focused on the work that compounds instead of the work that maintains), and surfaced revenue the current scaffolding is leaking out the back. The larger return is becoming an AI-equipped company at a moment most of your competitors are still figuring out what that means.